Trademark and Brand Use Policy

Effective Date: December 21, 2025
Last Updated: December 21, 2025

This Trademark Usage Disclosure Policy (“Policy”) explains how My Flights Portal, Inc. (“My Flights Portal,” “we,” “us,” or “our”) uses third-party trademarks, brand names, and service marks in connection with our services and advertising.

This Policy applies to all content on www.myflightsportal.com, advertisements, marketing materials, emails, landing pages, and customer communications.

1. Company Identification

Legal Entity: My Flights Portal, Inc.
Registered Address:1142 Hicksville Rd, Massapequa, NY 11758 | US
Business Type: Independent, Self-Operated Online Travel Agency (OTA)
ARC Accreditation Number: 33760075

2. Independent OTA Status (No Airline Affiliation)

My Flights Portal is an independent Online Travel Agency and is not owned, operated, sponsored, endorsed, or controlled by any airline or airline group.

Any reference to airline names, brands, or services is made solely for descriptive, informational, and booking-facilitation purposes to identify available travel options for consumers.

3. Ownership of Trademarks

All airline names, logos, product names, service names, and other trademarks referenced on our Website or in our advertising are the property of their respective owners.

Nothing on our Website or in our advertising should be construed as granting any license or right to use such trademarks beyond lawful nominative fair use.

4. Permitted (Fair) Use of Trademarks

My Flights Portal may reference third-party trademarks under nominative fair use, including but not limited to:

• Identifying airlines whose flights may be booked through our services
• Displaying airline names in itinerary details or fare comparisons
• Referencing airline policies, fare rules, or baggage information
• Informational and consumer-clarity purposes only

Such use:

• Does not imply partnership or endorsement
• Uses only what is reasonably necessary to identify the service
• Does not alter, stylize, or misrepresent the trademark

5. Prohibited Trademark Practices

My Flights Portal strictly does not:

• Impersonate airlines or airline customer service
• Claim to be an official airline website
• Suggest exclusive partnerships or special authorization where none exists
• Use airline logos as branding elements without authorization
• Register or use domains, subdomains, or ad copy that misleads users into believing they are dealing directly with an airline

6. Advertising & Platform Compliance

All advertising conducted by My Flights Portal complies with:

• Platform trademark and misrepresentation policies (including Google Ads)
• Metasearch advertising rules
• U.S. consumer protection and truth-in-advertising laws

Advertisements clearly identify My Flights Portal as an independent OTA and avoid misleading claims of affiliation.

7. Use of Airline Names in Ads & SEO

Airline names may appear in:

• Search advertisements (where permitted)
• Organic content and landing pages
• Fare comparison and informational pages

Such usage:

• Is descriptive and informational
• Avoids misleading phrasing (e.g., “official,” “direct,” “authorized by airline”)
• Clearly distinguishes My Flights Portal as the service provider

8. Logos & Visual Assets

Unless expressly authorized:

• Airline logos are not used as branding elements
• Any incidental logo display (e.g., itinerary context) remains unaltered
• Logos are not emphasized in a way that suggests endorsement

9. Relationship to Industry Bodies

References to industry bodies (e.g., Airlines Reporting Corporation (ARC)) are factual and informational only, indicating accreditation or compliance—not endorsement of services by airlines.

10. Complaints & Trademark Notices

Trademark owners who believe their intellectual property has been used improperly may contact us with details of the concern.

📧 Email: Support@myflightsportal.com
📍 Address: 1142 Hicksville Rd, Massapequa, NY 11758 | US

Upon receipt of a valid notice, we will:

• Promptly review the claim
• Take corrective action if required
• Cooperate in good faith to resolve the issue

11. Reservation of Rights

My Flights Portal reserves the right to:

• Modify or remove trademark references to maintain compliance
• Update advertising language to align with platform or legal changes
• Enforce internal controls against non-compliant marketing practices

12. Policy Updates

This Policy may be updated periodically. Updates will be posted with a revised effective date. Continued use of our Website or engagement with our advertising constitutes acceptance of the updated Policy.

Final Trademark Notice

All third-party trademarks referenced by My Flights Portal remain the property of their respective owners. Their appearance does not imply affiliation, endorsement, or sponsorship.